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Hits iFood × Math

iFood

Math Martin introduces Hits iFood in a Reel.

Photography: Thiago Souto

The idea behind Hits iFood with Math turns finding a meal into a gaming quest. The script starts with the challenges of Bloodborne and Elden Ring, then brings that logic to ordering through the app, with the meal as the reward. The photographs below document the shoot for the campaign with BR Media Group.

Formats
Reel · Repost · Video production
Period
October 2025
  • Brand: Hits iFood
  • Partner: BR Media Group